From a lack of cohesive communication to a complete visual and content strategy! See how we helped Enspirion.

When we began our collaboration, Enspirion needed a cohesive visual identity and a well-thought-out marketing strategy. The brand lacked not only polished graphics but also strong content that could engage audiences and build an expert image. Today, the company has professional graphic materials, effective social media communication, SEO-optimized content, and a design that stands out in the energy industry.

About the project

Enspirion is a company belonging to the Orlen capital group. It specializes in demand-side response (DSR) and dispatch communication services. The company delivers innovative solutions that enhance safety in the energy sector, drawing inspiration from modern technologies and future trends in power systems.

Challenges

Lack of in-house capability to create professional graphics.
Community engagement was limited to a single district of Gdańsk.
Underdeveloped SEO efforts and limited visibility on Google.
No social media presence strategy.
Basic and low-engagement communication with business partners.

Our services

Competition analysis and target group identification. We conducted detailed market research to determine how Enspirion could stand out from other companies in the energy sector. This allowed us to precisely tailor the communication strategy.
Development and implementation of a new visual identity. We created a consistent design for graphics used in articles, social media, and promotional materials. We also designed unique patterns for T-shirts and event invitations that fully reflect the brand’s character.
Creation of a social media strategy. Based on the analysis, we selected the most effective communication channels, prepared a publishing plan, established a content creation process, and developed a consistent communication template.
Content creation and SEO optimization. We developed industry articles based on keyword and competitor analysis, optimizing them technically and linguistically to increase Google visibility and generate valuable traffic.

Results

1. Cohesive design and distinctive graphic materials

Thanks to our work, Enspirion underwent a complete visual transformation. We developed a modern, clear, and attractive graphic style that sets the brand apart in the energy industry, which is typically associated with a heavy and technical aesthetic. We created a complete set of materials – from visually appealing social media graphics to the layout of articles and reports, and even unique T-shirt designs for corporate events. Every element was aligned with Enspirion’s visual identity, ensuring a cohesive message across all communication channels. As a result, the brand now presents itself professionally to both clients and business partners, and its materials immediately draw attention.

2. Professional social media strategy

Enspirion’s previous social media presence was irregular and lacked a cohesive narrative. We introduced a clear, long-term publishing plan based on target audience analysis and best B2B communication practices. We defined the tone and style of voice, prepared a posting schedule, and established a content creation process, which ensured high-quality content while maintaining consistency. As a result, Enspirion’s profiles evolved from being merely an information board into an active tool for building an expert image in the energy industry, strengthening relationships with partners, and engaging the community.

3. Valuable SEO-driven content

The industry articles we created were based on an in-depth keyword analysis and a detailed competitor study. This allowed us to propose topics that not only addressed the real needs of the audience but also had strong potential to generate valuable search traffic. Each text was crafted with a focus on substantive value and optimized for SEO—both linguistically and technically. As a result, the content began to boost the brand’s visibility on Google, attract new users, and position Enspirion as an expert in its field.

4. Effective event communication

The materials prepared for Enspirion’s corporate events stood out in both aesthetics and functionality. We designed invitations to serve not only as information carriers but also as the first touchpoint with the event’s atmosphere and character. Carefully selected colors, typography, and graphic motifs created a cohesive brand image and evoked positive associations from the very first moment. As a result, participants arrived with the sense that they were attending a professionally organized event, and the brand earned extra credibility and appreciation from partners for its quality and attention to detail.

What does the client say?

"Working with the team was an incredibly engaging experience. Their ability to translate our vision onto paper—from invitations to T-shirt graphics—was truly impressive. Additionally, the industry articles they created fully reflected our expertise, helping to strengthen our position in the industry."

Send inquiry

Do you need marketing support? Tell us about your challenges, and we will propose the optimal solution.

See how we helped other clients

See more

From 2 native speakers to a market leader! Belle Parole grows by over 300,000%! See how we made it happen.

Two years ago, Belle Parole was housed in a single room, run by a couple of Italian-language enthusiasts. Today, the brand teaches in three locations, and their biggest challenge is no longer acquiring students, but recruiting more native speakers to meet demand. How did this happen?

Over 631,000 views on Google and four locations in the region – BliskoPsycholog success story

Thanks to a modern website, a well-thought-out SEO strategy, and consistent content efforts, the brand not only achieved high Google rankings for strategic keywords but also attracted a steady influx of new patients. The result? Over 631,000 search engine impressions, hundreds of online bookings, and dynamic growth from two practices to four locations in three cities.

A creative photography space – we’ll show you how we brought the magic of the studio into the online world.

We designed an elegant and functional website for the photography studio that perfectly reflects the creative character of the space.

How did we make a private clinic win on Google against nationwide corporations?

In just two months, we revolutionized the website by introducing a calendar that allows online booking of appointments, which allowed us to avoid dependence on a giant dominating the national market in this industry.

73k views and over 1.1k clicks – how did we achieve this result in 4 months, starting from scratch?

We have prepared a comprehensive marketing strategy: we have created a modern website, optimized SEO, conducted advertising campaigns on Google and Meta, and implemented an effective mailing campaign. The result? A solid foundation for building online visibility and effectively reaching new customers.

We have designed a website that impresses with its modern design and highlights the brand's professionalism in laser hair removal - see how we did it!

We have created a modern and intuitive website, perfectly tailored to the needs of the cosmetics industry. The attractive design and well-thought-out structure make the website effectively attract the attention of customers, emphasizing the professionalism and uniqueness of the brand.

Over 23.9K views on Google – how did a new website and SEO help hypnotherapy gain clients in Kraków?

The combination of a professional website and SEO optimization delivered a visible impact: 833 clicks and 23.9 thousand search impressions, an average CTR of 3.5%, and month-over-month growth in visibility. As a result, the hypnotherapy brand in Kraków built a strong online presence, effectively reaching people seeking therapeutic support.

How SEO revolutionized ExplainVisually's visibility and attracted new customers in 6 months?

Before working with Rodin, ExplainVisually was struggling with lower visibility in Google search results and insufficient organic traffic to their website. Their main goal was to increase the total number of clicks and results views in SERPs (Search Engine Results Page).

How did we build a new Insurance IT website in 2 months and increase the effectiveness of advertising campaigns?

We created a modern website for IT Insurance that not only attracts the attention of customers, but is also easy to edit on its own. In addition, we ran effective Google Ads and Meta Ads campaigns, which significantly increased the number of inquiries. The result? A marked increase in online visibility and effectiveness of advertising efforts in the first few weeks.

From invisible on Google to 7,400 monthly visits! Natural Hotel doubled its SEO traffic in 18 months. We did it!

Natural Hotel in Masuria faced a challenge – lack of online visibility in the highly competitive hospitality industry meant giving away commissions to OTAs. Thanks to strategic positioning for over 1,250 keywords (including 275 in the TOP 5) and well-configured ad campaigns, the hotel gained independence from costly intermediaries and secured a stable flow of guests all year round.

From the offline world to digital order – see how we created an online business card for cleanliness experts.

We designed a modern, user-friendly website for a cleaning company, perfectly tailored to the needs of the service industry.

We created an effective website with Booksy integration for a beauty salon!

We delivered a modern project for a beauty salon that combines aesthetic design with practical functionality.

In woodworking, every detail matters – see how we reflected that online.

We designed a unique website for a custom furniture manufacturer that perfectly captures the brand’s craftsmanship.

We did it! We created a next-generation multilingual platform for a fitness brand.

We designed a stylish website for a well-known fitness brand, combining modern design with advanced functionality.

4x increase in visits while reducing cost per click by 700% - it's possible!

Since the beginning of our cooperation with webszkolenie.pl we have been running paid campaigns in the search engine (Google Ads), helping to optimize the website, and creating SEO content to properly position the website in the Google search engine.

Helping a Polish company build a strong online presence

By creating a modern and functional website, we supported the Polish company in effectively reaching new customers. The project focused on emphasizing the unique values of the brand, intuitive operation and aesthetics, which play a key role in building a professional image in a demanding market.

From a Gdynia software house to a recognizable IT brand! Solveq achieved a 214% increase in followers! How did we do it?

We created a comprehensive marketing strategy from scratch, revamped the website, implemented Google Ads campaigns, and systematically built our presence on social media and LinkedIn.

How did we go from PLN 300 per conversion to PLN 30 in 3 months?

Thanks to a precisely tailored marketing strategy, we managed to significantly reduce the cost per conversion, which allowed the insurance broker IBU to achieve exceptional results. Our advertising campaigns, including Google Ads and Meta Ads, brought measurable results, and the number of conversions increased, while reducing costs at every stage. Here’s how we achieved this success.

Comprehensive recruitment marketing services, creating a website and reaching 100,000+ people.

Currently, the website is visited by about 1,000 people per month, Facebook posts by 3,000 to even 11,000 people, and the number of conversions in Google Ads campaigns exceeds 40%.

How did we increase Penta conversions by 200%?

We conducted a detailed marketing audit, identifying key areas requiring optimization. We created a new marketing strategy that resulted in an increase in conversions by over 200% with an unchanged budget. We significantly reduced the cost of acquiring a lead, from PLN 145 to just PLN 5. Our comprehensive activities allowed the company to sign the largest contracts in its history.