Strategic marketing

We base our clients’ marketing strategies on market analysis, competitor research, target audience identification, and the client’s business objectives. This ensures that your company’s marketing strategy is built on data, not assumptions.

What does a marketing strategy consist of?

Market analysis and segmentation

A thorough analysis of the market in which the company operates, including competitors, trends, and customer needs and expectations, as well as segmenting the market into groups of customers with similar needs and preferences.

Defining the target audience

Choosing specific market segments on which the company will focus its attention and marketing efforts.

Defining marketing goals

Precise definition of what the company wants to achieve with its marketing efforts, such as increasing sales or building brand awareness..

Selection of marketing tools and activities

Select specific tools and activities that will be used to achieve marketing goals, such as advertising, promotion, social media or email marketing..

Brand building

Create a brand image and associated values that attract customers and contribute to increased loyalty..

Analysis of results

Monitor and analyze the effectiveness of marketing activities and their impact on the achievement of business objectives, allowing for continuous improvement of the marketing strategy..

Who is strategic marketing for?

For entrepreneurs striving for long-term success

Strategic marketing is for companies that want to build their market position in a thoughtful and consistent manner.

For companies looking to increase sales and reach new customers

Our services are aimed at companies from various industries that want to develop their customer base and increase sales results.

For brands looking for a competitive advantage

Strategic marketing is key for companies that want to stand out from the competition and build brand recognition.

Why RODIN?

Years of experience

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Satisfied customers

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Sales generated

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Guaranteed results

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How will we create your strategy?

01. We will conduct a market analysis in your industry

02. We will segment the market and choose the right niche

03. We will create a target audience for your services and products

04. We will define the goals for marketing in your company

05. We will create personae to whom we will target the marketing message

06. We will identify the marketing activities your company needs

07. We will choose the right marketing tools to achieve your goals

08. We will advise and implement marketing strategies in your company

09. We will monitor the implemented measures

10. We will carry out performance analyses and strategy modifications according to the results

Sales funnel vs. marketing strategy

When determining your marketing strategy, we will also determine where in the sales funnel your customers are. This is extremely important when building a comprehensive marketing strategy, as well as building advertising campaigns.

Send a request

How did we create and implement a marketing strategy
for our clients?

Stunning visibility increase of over 24,000% and thousands of new impressions thanks to an effective SEO strategy!

Traffic to the site increased by as much as 1322% from June to September 2024, confirming the effectiveness of our SEO strategy. Key phrases now occupy top positions in search results. See how we achieved these impressive results!

How did we raise sales to record levels since the company's inception?

Find out how our marketing efforts and website redesign caused one Tri-City IT company’s sales to soar to the highest level in 20 years.

How did we successfully position a foreign brand in the Polish market?

See how we positioned an unknown brand on the Polish market in Google so that in the first months of cooperation it began to receive more than a dozen inquiries per week.

Strategic marketing

What does a marketing strategy consist of?

Market analysis and segmentation

Defining the target audience

Defining marketing goals

Selection of marketing tools and activities

Brand building

Analysis of results

Who is strategic marketing for?

For entrepreneurs striving for long-term success

For companies looking to increase sales and reach new customers

For brands looking for a competitive advantage

Why RODIN?

How will we create your strategy?

01.

We will conduct a market analysis in your industry

02.

We will segment the market and choose the right niche

03.

We will create a target audience for your services and products

04.

We will define the goals for marketing in your company

05.

We will create personae to whom we will target the marketing message

06.

We will identify the marketing activities your company needs

07.

We will choose the right marketing tools to achieve your goals

08.

We will advise and implement marketing strategies in your company

09.

We will monitor the implemented measures

10.

We will carry out performance analyses and strategy modifications according to the results

Sales funnel vs. marketing strategy

Send a request

How did we create and implement a marketing strategy for our clients?

Stunning visibility increase of over 24,000% and thousands of new impressions thanks to an effective SEO strategy!

How did we raise sales to record levels since the company's inception?

How did we successfully position a foreign brand in the Polish market?

See reviews about us

Make an appointment for a consultation

Fill out the form and schedule a meeting with the marketing director.

How did we create and implement a marketing strategy
for our clients?